There is no average time that fits all blog posts perfectly, though a survey of over 1,000 bloggers by Orbit Media Studios in 2022 showed the average amount of time bloggers spent creating one blog post was 4 hours and 10 minutes.

The length of time it takes to write a blog post can vary greatly depending on a number of factors, including the topic of the blog post, the writer’s experience and expertise, the formatting required, and the desired length and depth of the post.

While the above mentioned average works often, in reality, it can take anywhere from a few hours to a few days to write a blog post. For a shorter post, such as one that is between 300 and 600 words, it may only take a couple of hours to research and write. However, for a longer-form post, such as one that is 1,500 words or more, it can take several days to research and write. If the post is to be well-researched and provides screenshots along with citations or other documentation it could take several days or weeks to produce.

The research and planning phase is often the most time-consuming aspect of writing a blog post. This is where the writer will gather information on the topic and organize their thoughts. The actual writing process can be relatively quick, especially for experienced writers.

It is important to note that the writing process is not just about putting words on a page. It’s also about crafting a compelling, well-written and well-structured piece that will engage and inform the reader. This means that the writer will need to spend time editing and revising their work to ensure that it is of the highest quality.

The best way to determine how long it will take to write a specific blog post is to set a deadline and work backwards from there. Make sure you set a realistic deadline in order to avoid giving yourself anxity and to give you plenty of time to compensate for research required, interruptions, and other things that can make your writing take longer.

Then break the post you want to write down into smaller tasks such as research, writing and editing, graphics design/selection, and formatting; and then allocate time for each task. This will help to ensure that you are able to complete the post on time and to the best of your abilities.

Once you have your deadline and the time allocated for each task, add them up and you will have a good idea of how long it will take to produce your blog post.

In summary, the time it takes to write a blog post can vary widely depending on the topic and the desired length and depth of the post, and a littany of other factors. However, on average, it appers to take around 4 hours to write a good blog post. Keep in mind that things will be different for every blog post you write and that for a great piece of content it can take anywhere from a few hours to a few days to research, write, edit, and format a blog post.

Editor’s Note: This article took 1 hour and 15 minutes to outline, write, edit, format, select graphics, review, and publish.