2018 Update On December 4th, 2018 Reddit announced major improvements to the Reddit Ads Conversion Pixel. This Pixel allows you to track website traffic and conversions, but that data is only trackable by Reddit and not your Google Analytics or other third-party analytics software such as Adobe Analytics....
The new Reddit design has the platform stripping HTTP referrer (referer) data from outbound links on the website. This includes ads. I asked the Reddit Ads staff about this and they informed me that this was added intentionally. The “noreferrer” HTML attribute strips away the referral data from...
Reddit recently became the #3 website in the USA according to Alexa and now the website is trying hard to capitalize on their popularity by rolling out the red carpet for advertisers with auto-play video ads. This move as reported by VideoInk will most likely prove very unpopular...
Starting today you can now include a Call to Action (CTA) button with your Reddit Ad. CTA buttons have long been the go to way to get users to take an action on a webpage, inside of an app, or from an advertisement. This should allow marketers more...
Tracking success with Reddit Ads is currently very difficult. We’ve discussed how to better track the success of Reddit Ads and correlate data from their ad system with traffic and metrics on a website. Now, that all seems to be changing. Yesterday Reddit made a much awaited announcement...
Reddit Ads, the self-serve system for advertisers on Reddit has launched a brand new UI and newly-built advertising system. The ads themselves are the same, but marketers now have access to some much needed new features, better reporting, and a more aesthetically pleasing user interface. Here are the...
Google has started using Reddit Ads to promote their new smartphone, Pixel. And it would appear they are running more than one ad to experiment with ad copy and the Reddit Ads platform. The First Ad We don’t have a lot of data to understand how well the...
Question: Can I Require An Email To See the Landing Page in my Reddit Ad? This question was posted to the Reddit Self-Serve Ads subreddit by Reddit Ads user askgeorgealonso after their ad was rejected. Reddit Ads Policy Article IV, Section 19 seems to prohibt this type of...
This is a subject I don’t write about a lot, typically when I find a problem with a client’s AdWords accounts someone who has far more PPC clients than me or Google themselves have already posted a solution to the problem. If you’re one of my 10 regular...
When setting up your Reddit Advertising campaign you’ll need to select an end date. In many advertising platforms ‘end date’ typically means the last day your ad will run. However, with Reddit’s advertising platform this means that no ads will run on this day, so your last day...
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