Search Engine Optimization (SEO) is the art of helping a document rank higher in search engines like Google, Bing, or DuckDuckGo.
In this category you’ll find tips, insights, and unique research to help power your own SEO efforts.
Doing great link building is difficult, it is even harder when your competitor takes risks and violates Google’s Webmaster Guidelines and the sanctity of other people’s websites in order to gain quality links at any cost. Last week the startup developer website Hacker News lit up with an...
It is time to turn off the hype machine and talk about real, legitimate reasons an ecommerce retailer should accept Bitcoin based in real facts. Disclaimer, I have been a Bitcoin fan since the beginning but lost most of my coins early on (yeah one of those) but...
Update 6/5/2021 9:15am: We are starting to see signs of the update, still very little happening. Update 6/2/2021 5:45pm: The June 2021 Core Update began rolling out around 5:38pm Central time The June 2021 Core Update is now rolling out live. As is typical with these updates, it...
This is a long and in-depth guide. The first 4 steps walk you through setting up your Google Cloud account for this project, the final 8 steps revolve around using the StreamEA tool, extracting data from the NLP API, building spreadsheets to view the data, and extrapolating meaning...
Update: This issue now impacts Ahrefs as well causing domains in their system to have an elevated Domain Rating (DR). SEO scammers are using this to both sell links and pretend to be high-quality SEO practitioners. No matter how hard the SEO industry or Moz itself trys to...
Quick Summary A free SEO tool was taken down by Google based on a false DMCA claim. It appears to be possible to file hundreds of legitmate DMCA claims and bury one or two illegitimate claims along with them that ultimately results in all of the URLs being...
Noted international and enterprise SEO Eli Schwartz posted a screenshot from a recent experience he had on Amazon to his Twitter, and it is a perfect example of how platforms like Amazon will always find ways to keep upstart competition at arms length. Here's how Amazon gets reviewers...
Spam is a plague on Google Maps. There are various kinds of spam listings that haunt the platform, with the two worst offenders being keyword stuffed business names and businesses working out of temporary office locations. Zach Todd, founder of Persuaded.io (a local map rank tracking tool), has...
This is the first in a series of posts that will examine the data outputs from tools that we rely on for performance optimization on the web. The goal is to provide examples of scores for websites more generally considered to be ‘better’ by CEOs, CMOs, and business...
Update 3 (6/01/2020 at 3:03pm): It took just under 3 weeks (roughly 21 total days) and Google is now ranking the new “Player Stats” page from NFL.com as the number 1 result for the query “NFL Stats”. The NFL never built redirects from the old URL to the...
