Zero-Visibility Consumption
noun
Definition:
The process by which AI systems, especially large language models (LLMs), extract, summarize, or display information from web content without generating any measurable signals—such as clicks, impressions, or referrals—visible to the original content creators or analytics platforms. This leads to informational value extraction without attribution, engagement, or monetization.
Usage:
“As AI overviews expand, publishers are facing increased zero-visibility consumption of their high-value content.”
Compare:
Zero-Click Search, Ghost Impressions, AI Content Scraping