Step up your social media marketing with expert analysis, unique research, insights, tips and tricks. Articles, research, data, and guides covering Facebook, Instagram, Twitter, Reddit, and other social media platforms.
The new Reddit design has the platform stripping HTTP referrer (referer) data from outbound links on the website. This includes ads. I asked the Reddit Ads staff about this and they informed me that this was added intentionally. The “noreferrer” HTML attribute strips away the referral data from...
I started a tradition a few years ago when I would go to conferences or meetup groups and take a selfie using my 360 degree camera. Until now these have only been visible via visiting my Facebook page and scrolling around to find them. Since I’ve collected so...
Reddit recently became the #3 website in the USA according to Alexa and now the website is trying hard to capitalize on their popularity by rolling out the red carpet for advertisers with auto-play video ads. This move as reported by VideoInk will most likely prove very unpopular...
Starting today you can now include a Call to Action (CTA) button with your Reddit Ad. CTA buttons have long been the go to way to get users to take an action on a webpage, inside of an app, or from an advertisement. This should allow marketers more...
Reddit is about to enter the arena of walled gardens when they release their new design to all users. The process started 2 years ago when the site decided to start hosting images, gifs, and videos in an attempt to keep their users from going to their long-time...
Twitter recently launched their Promote Mode, an automated advertising system designed to promote an account and the tweets made by an account to their potential audience. The Beta rollout started in November of last year and I decided to give it a test run last month myself to...
Recently PR Hunters, a tool that helps PR and Marketing folks find journalists looking for sources from around the world, did a small poll on Twitter asking journalists which social media platform they use most to find new story ideas. The poll didn’t gain a lot of votes,...
There is nothing more annoying than trying to share a link on Facebook after you’ve meticulously selected an image, written a title, and crafted the perfect description all so 2% of your audience might see and click the link, and then when you post to your page, group,...
UPDATE: This is a permanent change according to Spencer Hitchcock of Facebook who stated: “In our efforts to make News Feed an even more visual and engaging place to connect, we have been introducing new design updates in News Feed…” You can read the full statement from Facebook...
Facebook is nearing 2 billion active users and as they approach this milestone we’re witnessing a shift in consumer behavior that Facebook has happily tapped into. For the past several years we’ve seen consumers engage with brands across social media platforms from Twitter for customer support to Reddit...
