Search Engine Optimization (SEO) is the art of helping a document rank higher in search engines like Google, Bing, or DuckDuckGo.
In this category you’ll find tips, insights, and unique research to help power your own SEO efforts.
Long known as the app preteens and teenagers used to make annoying dance videos, TikTok has been growing and maturing a lot lately even in the face of the US Government potentially closing down the app. I’ve heard from a wide array of small business owners about how...
Google announced the November 2024 Core Update yesterday on November 11th. As with most Core Updates there is very little we know specifically about this update except that it will likely update Google’s algorithm system and we’ll see some winners and losers. This article covers everything we know...
Navigate this article: Legacy of the Helpful Content Update / Helpful Content Classifier – How the HCU / Helpful Content Classifier (possibly) Works – Interpreting Google Speak into Human Speak – Defining How These Signals Might Be Measured – Defining What Google Means by “People-First Content” – There’s...
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Google announced their latest Core Update (previously called a “Broad Core Update”) on August 15th, 2024. Many SEOs and publishers are hopeful this update will reverse much of the damage caused by Google’s September and March 2024 Core update or even the first Helpful Content Update in late...
Twitter is completely dead now with the domain Twitter.com now redirecting to X.com as of early this morning, a change where previously X.com had been redirecting to Twitter.com for months. The migration was spotted by a lot of SEOs and other tech folks early this morning with some...
Recent News and Research on AI Overviews: September 8, 2024 – [Research] Google AI Overview Study: Link Selection Based on Related Queries: https://richsanger.com/google-ai-overview-study-link-selection-based-on-related-queries/ Oct 11, 2024 – [News] Google AI Overviews Not Linking To Sites Hit By Helpful Content Update: https://www.seroundtable.com/google-ai-overviews-hcu-38225.html Apr 11, 2025 – [News] Official: Google...
NOTE: This is part of an extended study by our SEO Agency on fake negative reviews on Google Maps. This is part 1, part 2 is coming soon. Navigate this article: Introduction Examples of Fraudulent Negative Reviews Google is Not Taking Down How Google Helps Encourage More Fake...
On Tuesday March 5th, 2024 Google released an update to their spam systems referred to as a Spam Update. This update takes aim at 3 specific types of web spam and Google estimates that in conjunction with a Core Update it will eliminate 40% of spam currently in...
On Tuesday March 5th, 2024 Google released the first Core Update of 2024 also known as a “Broad Core Update”. This is the first major announced search algorithm update according to Google this year. Bundled in this Core Update is a big change to the Helpful Content Update....
