Search Engine Optimization (SEO) is the art of helping a document rank higher in search engines like Google, Bing, or DuckDuckGo.
In this category you’ll find tips, insights, and unique research to help power your own SEO efforts.
Update 3 – May 29th, 2025 – Australian SEO Dan Petrovic discovered that Google’s AI Mode operates on a cached version of the web not the live web itself as ChatGPT does. That means for Google’s AI Mode there will be a delay between content creation and having...
This guide was written mostly with the help of AI. Human experts have edited the guide and will keep adjusting it to make it even better. The prompt to create a similar document and methodology is located at the bottom. Link Building for SEO in 2025: The Ultimate...
Long known as the app preteens and teenagers used to make annoying dance videos, TikTok has been growing and maturing a lot lately even in the face of the US Government potentially closing down the app. I’ve heard from a wide array of small business owners about how...
Google announced the November 2024 Core Update yesterday on November 11th. As with most Core Updates there is very little we know specifically about this update except that it will likely update Google’s algorithm system and we’ll see some winners and losers. This article covers everything we know...
Navigate this article: Legacy of the Helpful Content Update / Helpful Content Classifier – How the HCU / Helpful Content Classifier (possibly) Works – Interpreting Google Speak into Human Speak – Defining How These Signals Might Be Measured – Defining What Google Means by “People-First Content” – There’s...
Google announced their latest Core Update (previously called a “Broad Core Update”) on August 15th, 2024. Many SEOs and publishers are hopeful this update will reverse much of the damage caused by Google’s September and March 2024 Core update or even the first Helpful Content Update in late...
Twitter is completely dead now with the domain Twitter.com now redirecting to X.com as of early this morning, a change where previously X.com had been redirecting to Twitter.com for months. The migration was spotted by a lot of SEOs and other tech folks early this morning with some...
Recent News and Research on AI Overviews: September 8, 2024 – [Research] Google AI Overview Study: Link Selection Based on Related Queries: https://richsanger.com/google-ai-overview-study-link-selection-based-on-related-queries/ Oct 11, 2024 – [News] Google AI Overviews Not Linking To Sites Hit By Helpful Content Update: https://www.seroundtable.com/google-ai-overviews-hcu-38225.html Apr 11, 2025 – [News] Official: Google...
