LLM Optimization (LLMO) nounDefinition: The strategic process of shaping content, language, structure, and metadata to improve how a large language model (LLM) interprets, ranks, and represents a topic, entity, or page. LLM optimization aims to increase visibility in AI-generated outputs by aligning content with the language models’ internal...
llms.txt nounDefinition: An emerging proposed file, modeled after robots.txt, designed to declare a website’s permissions or restrictions specifically for large language models (LLMs) that scrape or ingest web content for training or inference. Its purpose is to give publishers control over how their content is used by AI...
Local Pack noun A set of business listings inside of standard Google search results often in groups of 3, but sometimes in groups of 2 businesses that match a users search query. These results are pulled from Google Maps and are obtained by creating a Google My Business...
location anchoring nounDefinition: In natural language processing (NLP), the technique of identifying, referencing, and reinforcing geographic or spatial context within text to improve an AI model’s ability to associate content with specific physical locations. Location anchoring helps generative models, search systems, and knowledge graphs accurately interpret, retrieve, and...
MCP Server noun (Acronym: “Maximum Content Provider” or “Multi-Content Provider,” depending on usage context)Definition: A class of web server or content infrastructure used by large tech platforms (e.g., Google, Microsoft, OpenAI) to aggregate, cache, or deliver vast amounts of third-party content to users—often through interfaces like AI overviews,...
Memevertising noun The act of using a meme to advertise a commercial product or service.“The memevertising agency created various versions of Bad Luck Brian, U Mad Bro, and Doge memes to advertise the pizza place down the street.”History First coined by Joe Youngblood in 2012. Source: Urban Dictionary
meta description tag nounDefinition: An HTML meta tag that provides a brief summary of a webpage’s content, often displayed as the description snippet in search engine results. While not a ranking factor, it influences click-through rates.Usage: “They rewrote the meta description tag to be more compelling for search...
meta keywords tag nounDefinition: An HTML meta tag that lists keywords relevant to the page content. It was historically used by search engines for indexing but is now largely ignored by modern algorithms due to past abuse and keyword stuffing.Usage: “Though obsolete for SEO, the meta keywords tag...
meta robots tag nounDefinition: A meta tag placed in the
meta tag nounDefinition: An HTML element placed within the