Website: https://waikay.io
Cost: Plans start at $19.95/month; free trial available
Support: Help Center, Email Support
Main Uses: Monitoring AI-generated brand perceptions; competitor benchmarking; AI knowledge gap analysis; reputation management
Marketing Channels: SEO, AI Discovery, Digital PR

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Description

Waikay is a pioneering tool in this new field, offering businesses a way to monitor and influence how AI models understand their brand. Waikay works by analyzing what major AI models “know” about your brand compared to your competitors.

Tool Facts

• Founded: 2024
• Headquarters: Bedfordshire, England, UK
• Integrations: Web-based platform
• Notable Feature: AI Brand Score for evaluating AI perception across models

Educational Resources

Waikay Blog

A Review of Waikay by Bill Hartzer:
In a recent review, Bill Hartzer takes a close look at Waikay, the new AI-scanning tool from InLinks that reveals what large language models like ChatGPT, Gemini, and Claude “know” about your brand or website.

According to Bill, Waikay stands out by using InLinks’ entity-based knowledge graph to generate structured, accurate audits of AI responses. It flags hallucinations, checks for broken or fake links, and stores historical data so you can track how your brand is portrayed over time.

He sees this as a critical tool for SEOs and brand managers, especially as LLMs increasingly shape user perception. Bill calls the platform affordable and forward-thinking, with flexible pricing (starting around $20/month) and a helpful free tier.

Bottom line from his post? If you care about brand accuracy in the age of AI, Waikay is a tool you’ll want to start using now.

Read Bill’s full article here: https://www.billhartzer.com/ai/inlinks-waikay-ai-scanner/