Category: SEO

Slideshare SEO Fail

If you’re a digital marketer you’ve undoubtedly heard of and probably used Slideshare at least once. The website owned by LinkedIn (and now Microsoft) is a popular place for marketing thought leaders to share slide decks of their work, research, and conference presentations. Every SEO I know has...

Link Building Is Hard

Some CEOs, CMOs, Managers, or Clients think you can just snap your fingers and make links. Maybe pre-Penguin you could, even if you felt dirty doing it, snap your fingers and create hundreds or thousands of anchor text rich links. You could buy links on a PBN or...